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In-bound Marketing Tag

What exactly is a squeeze page?   A squeeze page is a landing page— any page that drives a visitor to your website— designed to capture email addresses from potential subscribers. The goal of a squeeze page is to persuade, or ”squeeze,” a visitor into providing their email address. In marketing, obtaining a visitor’s email address is extremely valuable because it is a fairly direct way to...

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In an increasingly tech based society, inbound marketing is becoming more and more of a critical advertising technique. The reason why inbound marketing is so important is because it allows direct sellers to connect with prospective consumers in a more organic, sensible, and cost effective way.   As opposed to outbound marketing, which relies on direct sellers presenting ads in spaces where there are large, but uninterested...

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